The area offers an opportunity for exploration and familiarization with business support services and private sector empowerment, where informational murals and explanatory screens provide a comprehensive overview of available opportunities and services offered to companies and entrepreneurs.

The Entrepreneurial Opportunities Exhibition serves as a distinguished platform for showcasing a variety of promising opportunities and entrepreneurial projects launched by His Excellency the Minister of Hajj and Umrah, with the aim of promoting innovation and developing ideas to transform them into sustainable and successful projects. The exhibition provides an ideal environment for interaction and communication between startups, investors, and individuals interested in the field of entrepreneurship.

The annual ” Mobdeoon” Award, proudly supported by His Excellency the Minister of Hajj and Umrah, celebrates the exceptional work of companies that drive innovation. This prestigious award recognizes those who introduce groundbreaking solutions and initiate innovative projects, significantly advancing the products and services offered to pilgrims. It emphasizes the importance of synergy and collaboration between the Ministry and various companies, aiming to capture and share success stories widely. Moreover, it serves as an encouragement for continued excellence and innovation in this vital sector.

The area that attracts startups in the Umrah sector is a distinguished destination for finding promising and innovative companies. Through this zone, the top 10 startups in this sector are giving visitors the opportunity to explore and evaluate the latest innovations and solutions in the field of Umrah.

Dialogue sessions and meetings are held with entrepreneurs to exchange experiences and discuss challenges and opportunities in the Umrah sector. These sessions represent a platform for learning and exchanging pioneering ideas to develop services that enrich the experience of pilgrims.

Artificial Intelligence Competition to enable entrepreneurs to design development solutions and provide products based on artificial intelligence in the Umrah sector and its supporting services.